Panso was built for hospitality teams who manage complex work every day and need a system that supports how their business actually runs.
In hospitality, sales, marketing, events, and guest relationships are not separate jobs. They move together, often handled by the same people, under real-time pressure. Panso brings those workflows into one system designed around that reality, so teams can work with clarity, stay connected, and grow without losing what makes their operation work.
Hospitality runs on people, memory, and timing.
A returning guest. A well run event. A follow up that feels thoughtful instead of rushed.
Most teams are asked to manage those moments across disconnected tools that were never designed to work together. Information gets scattered. Context gets lost. Teams spend more time managing systems than building relationships.
Panso changes that by giving hospitality teams a shared foundation where every interaction builds on the last and nothing important falls through the cracks.
Panso is designed as long term infrastructure for hospitality businesses.
Guest relationships, events, marketing, and performance live in a single, connected foundation, so information stays connected and usable over time. As teams grow, introduce new offerings, or expand to new locations, the foundation remains intact and supports what comes next.
Panso gives hospitality teams a system they can rely on as their business evolves.
Panso began with firsthand experience inside hospitality businesses.
Working on the inside revealed a consistent challenge. The work was clear. The systems around it were not.
Sales, marketing, events, and guest relationships lived across separate tools, each capturing part of the work but never the whole. Context slipped between systems. Follow-through became harder. Maintaining relationships took more effort as businesses grew.
Panso was built to address that foundation with a system designed around how hospitality actually works.
Panso was founded by Britney Ziegler, a hospitality operator turned software builder.
Britney has spent her entire career inside the food and hospitality industry, launching restaurant concepts, defining marketing strategies, building partnerships, and working directly with operators and teams in live service environments across the country. She experienced firsthand the cost of fragmented systems, both behind the scenes and as a guest moving through disconnected touchpoints.
That experience shaped a simple belief that became a determination: hospitality teams don’t need more tools. They need infrastructure they can own, trust, and build on.
Under Britney’s leadership, Panso reflects that belief by combining deep industry fluency with modern systems design to give hospitality teams a foundation they can rely on—one that supports long-term relationships, clearer decision-making, and sustainable growth.
